Designated Agency FAQs
General
Practising Designated Agency Basics
Confidentiality in Designated Agency
Forms and Agreements in Designated Agency
Changing Brokerages and Agency Models
Adding a Designated Agent
Teams in Designated Agency
Teams and Agreements
Teams and Assistants
Teams and Advertising
Co-Listings and Designated Agency
Other Important Questions
General
What is designated agency?
Are there benefits of designated agency?
You decide. Arguably, consumers see their relationship as being with the individual industry member with whom they interact, so designated agency is consistent with consumer expectations. When properly practiced, it eliminates the conflicts of interest under common-law that arise when two industry members in the same brokerage represent the buyer and seller, in the same transaction. In a common-law brokerage, two industry members may, for example, have an agency relationship with a seller and a buyer, respectively.
If the buyer client were to decide to offer on the seller client’s property, the concurrent representation of two opposing parties in a single transaction would create an inherent conflict of interest, based on the principles of common law. This would require a change in representative capacity to eliminate this conflict of interest since the brokerage is legally unable to provide sole agency representation to parties on competing sides of a transaction. One alternative solution is for the relationship to change to transaction brokerage. In this new arrangement, neither party would receive any advice or representation from their respective industry member or brokerage.
In this scenario, a concern is that the parties (buyer, seller and industry members) may or may not clearly understand the implications of entering into such an agreement. In the transition from sole agency to transaction brokerage, you, as the industry member, can face serious challenges as you may want to instinctively advise or assist the client but you are now legally required to practice complete impartiality. Likewise, the consumer may not fully understand the scope of your limited representation created through this transition. These limitations include all advisory services connected to the transaction.
An industry member working under designated agency is the sole agent for each of their clients. Therefore, they are able to maintain that agency relationship, even in an “in-house” transaction, as long as both buyer and seller are represented by two different designated agents within the same brokerage. A conflict of interest from concurrent representation arises only under the following circumstances in a brokerage practicing designated agency;
- When a buyer represented by the designated agent becomes interested in a property listed by the same designated agent; or
- When the seller’s designated agent decides to purchase the property personally
In this case, the designated agent must first obtain a signed transaction brokerage agreement from the seller and buyer, before entering into transaction brokerage. In the third case, the industry member must sever the agency relationship between the designated agent and the seller by terminating the designated brokerage agreement. As a result of these differences, the instances of concurrent representation conflicts of interest arising has the potential to be reduced when a brokerage adopts the designated agency model. This results in more clients being able to maintain full agency benefits from the brokerage and industry members who represent them.
Practising Designated Agency Basics
What happens if a buyer and seller in a single transaction are represented by two different designated agents, who are licensed by the same designated agency brokerage?
What happens if two or more buyers competing for the same property are represented by two different designated agents, who are licensed by the same designated agency brokerage?
The buyers would each have a BDBA with their respective designated agent. Each designated agent must maintain the confidentiality of their client’s information, act solely in their client’s best interests and provide full agency representation.
What happens if the same designated agent at a designated agency brokerage represents a buyer and seller in a single transaction?
I am a broker of a designated agency brokerage, and as broker I have reviewed an accepted agreement of purchase and sale handled through my brokerage. I am also a trading broker. Subsequent to my review, the sale fell and now my buyer client wants to submit an offer on the property. What should I do?
As a broker of a designated agency brokerage who also actively trades, you may find yourself in this situation, or something similar, where you have knowledge of another agreement for a property in which your clients are interested. Your duty of confidentiality extends beyond a particular trade. One option is for you to represent the buyer in the sale, but because of the potential conflict where the buyer’s designated agent (you, the broker) has had access to the previous agreement of purchase and sale, the seller would have to acknowledge this and agree to it in writing, BEFORE any offer to purchase is prepared. After receiving such acknowledgement, you may proceed. Any knowledge gained by you in your capacity as broker could not be used to benefit the buyer client. In this scenario, another qualified industry member at the brokerage, preferably a managing associate broker, must be assigned by the broker to review the real estate agreements and represent the brokerage (i.e. act in supervisory role) in that specific transaction.
A second option is for you to refer the buyer to another designated agent at the brokerage in order to reduce any real or perceived conflict of interest. The Commission strongly recommends the second option since it exposes the client and brokerage to less risk.
I only intend to introduce my buyers to properties where my commission is paid by the seller. Is that okay?
No. The BDBA (as well as the common-law buyer brokerage agreement, “BBA”) and the Commission Bylaw require industry members to seek out and advise the buyer of available properties in the market area which may meet the buyer’s requirements, including those listed with other brokerages, those “for sale by owner” and all other available properties known to the industry member. Industry members who do not intend to introduce their buyers to;
- a “For Sale By Owner” where the seller is not prepared to remunerate the buyer’s brokerage;
- an exclusive listing with a brokerage that is not offering any cooperating brokerage commission; or
- an MLS® listing where the cooperating brokerage commission being offered is less than the industry member is prepared to provide their services for (including Mere Postings);
must ensure that their signed BDBA (or BBA) reflects this limited representation. Without the written lawful instruction to not show such properties or represent their client in such circumstances, the designated agent may breach the Bylaw and their duciary duties to their client. It is imperative that industry members wishing to represent buyers reach a clear, written, understanding with their client at the start of their representation about compensation and the nature and extent of the services they are prepared to provide.
Remuneration expectations are laid out in the BDBA (or BBA) and any changes to the remuneration must be properly documented and authorized in a written amendment to that agreement.
Confidentiality in Designated Agency
How are privacy and confidentiality different under designated agency?
Under common-law agency, the service agreement and agency relationship is between the brokerage and the client. The agency obligation of client confidentiality—whether personal information, information relating to the service agreement or relating to a specific transaction—is owed at the level of the brokerage. The brokerage is responsible for keeping client information confidential from third parties, but not from industry members within the brokerage. This means, even though a client may only deal with one specific industry member, the client’s file is theoretically available to all industry members in the brokerage, and the knowledge of the specific industry member is attributed by law to all other industry members in the brokerage. All industry members in a common-law brokerage are legally deemed to have the same knowledge of each client.
Under designated agency, the agency obligation of client confidentiality is owed at the level of the industry member acting as the designated agent. The brokerage is still responsible for keeping client information confidential when dealing with third parties. The brokerage must also ensure each designated agent within the brokerage keeps their clients’ information confidential from other designated agent licensed within the brokerage who are not acting as designated agents for the same clients. The brokerage and the designated agent undertake that they will not disclose any confidential information concerning the client to any other designated agent at the brokerage unless authorized by the client or required by law. This responsibility also pertains to any unlicensed employee of the brokerage or designated agent.
I am a salesperson at designated agency brokerage and I need advice on a transaction. Can my broker give me advice?
Potentially. Brokers have obligations under the Commission’s Bylaw to supervise the activities of their industry members, which include ensuring the business of the brokerage is carried out competently. Despite the fiduciary obligations between the client and the designated agent established under designated agency, the broker still must comply with the Bylaws by adequately supervising the designated agents and ensuring the designated agents are compliant with the Act, Commission Bylaw and the brokerage’s policies.
In order to ensure you are simultaneously supervised and assisted, one of the following may take place;
- The broker may provide hypothetical advice to broad questioning, while continuing to treat the interests of the seller and\or buyer in an even-handed and objective manner. If this option has any potential to create a conflict of interest with the broker the risk of conflict increases substantially in cases where the buyer and seller are clients of the brokerage to a particular trade.
- The broker may assign an additional second designated agent to help represent the client. Again, if there is a potential conflict, the risk of conflict increases substantially.
- The broker may advise if the designated agent(s) is violating a provision of the Act or a Bylaw, and suggest they review specific sections of the appropriate legislation.
In each of these scenarios, the broker acts as a supervisor but can provide some assistance and advice regarding a transaction. Regardless of the approach, your duty of confidentiality to the client is paramount and you must take every action to ensure that their information is protected.
Forms & Agreements in Designated Agency
In a designated agency brokerage, is it necessary to have written service agreements with sellers, and which form do I use?
When must a seller sign the SDBA?
If my brokerage is practicing common-law agency and changes to designated agency, do seller clients need to sign a SDBA?
If my brokerage is changing agency models, do my seller-customers need to sign a new non-agency service agreement and/or acknowledgements (for example, mere posting service agreement, fee agreement and seller-customer status acknowledgment, seller-customer status acknowledgment)?
I plan to change brokerages and the new brokerage practices a different agency model. Do my sellers need to sign a new brokerage agreement?
What happens to designated brokerage agreements if the designated agent changes brokerages or they cease to be licensed with their brokerage (i.e. leave the industry)?
In a designated agency brokerage, is it necessary to have written agency agreements with buyers, and which form do I use?
Why do buyers represented by a designated agency brokerage need to sign BDBAs?
When must a buyer sign the BDBA?
Changing Brokerages and Agency Models
I am a designated agent with several buyer and seller clients. Are these my clients?
I work at a designated agency brokerage, and want to take my clients with me to another brokerage, which is also a designated agency brokerage. How do I do that?
What if I am going to a common-law brokerage from a designated agency brokerage or vice versa?
If my brokerage is practicing common-law agency and changes to designated agency, do buyer clients need to sign a buyer designated brokerage agreement?
If my brokerage is practicing common-law agency and changes to designated agency, do customers need to sign new customer status acknowledgements?
If my brokerage is practicing common-law agency and changes to designated agency, do I have to get new agreements of purchase and sale or amend existing (pending) agreements of purchase and sale?
Adding a Designated Agent
Who can take care of my clients if I am sick or away on holidays if I am in a designated agency brokerage?
Does a client have to be notified and provide a signature to authorize a replacement (or additional) industry member to become their designated agent?
Must an industry member who hosts an open house for the seller’s designated agent always become a designated agent for the seller?
Teams in Designated Agency
Why is there a difference between what teams are required to do under common-law and under designated agency?
Under common-law agency, the agency relationship is between the buyer/seller and the brokerage. All industry members licensed with the brokerage represent the clients of brokerage and are deemed to know all relevant information about those clients. For example, when any industry member at a common-law brokerage takes a listing, every industry member at the brokerage is immediately considered to be a representative of that seller and owes that seller undivided loyalty, advice and advocacy. This is why a common-law brokerage that represents a buyer and a seller in a single transaction must limit their duties to each party, employing transaction brokerage or treating one party as a customer.
When it comes to teams under common-law, team members can freely share information about brokerage clients amongst themselves, because industry members at common-law brokerages have always been free to share information about brokerage clients.
Under designated agency, agency relationship is between the buyer/seller and the designated agent specified in the brokerage agreement only. Unlike under common- law agency, when any industry member at a designated agency brokerage takes a listing, only the industry member specified in the brokerage agreement as the designated agent represents the seller and owes that seller undivided loyalty, advice and advocacy. It is the brokerage’s responsibility to put policies and procedures in place to protect the confidential information of all brokerage clients and ensure the designated agent does not communicate any of the client’s confidential or sensitive information to other industry members of the brokerage. This is why a designated agency brokerage can represent a buyer and a seller in a single transaction with full agency representation to both parties.
Teams and Agreements
As broker, what documents do I need in place for each team operating with my brokerage?
Do the names of all team members have to be included as the designated agent on designated brokerage agreements?
What if I am part of a large team and there isn’t enough room on the brokerage designate section?
Can a single member of a team be appointed as the designated agent of a buyer or seller?
No. As team members share, or are deemed to share, confidential information of their clients, all members of the team must be listed as the designated agent of any buyer or seller represented by the team or any of its members. Where both the buyer and the seller are being represented by the team as the designated agent, they must agree to the team limiting its agency obligations in transaction brokerage.
If a designated agency relationship has already been established with one party but has not yet been established with the other party, there is also the option of all team members being the designated agent for the first party, and all team members treating the second party as a customer.
Who is required to sign service agreements and related documents that I prepare (i.e. amendments to seller/buyer designated brokerage agreements)?
When I am preparing service agreements and service-related agreements, how do I fill out the section that identifies who the brokerage designates?
When I prepare an agreement of purchase and sale for a buyer, how do I complete the agency relationship disclosure section of that agreement?
Whose name do I write in the agency relationship section for the seller if they are represented by another brokerage?
My team represents a buyer. I prepared the agreement of purchase and sale, but someone else on my team is finalizing the offer with the buyer, and presenting the offer to the seller’s brokerage. Whose name do I write in the agency relationship disclosure section of the agreement of purchase and sale?
Teams and Assistants
If I have an unlicensed assistant, are we a team and can we advertise as a team?
Teams and Advertising
I want to advertise as being part of a team, but also on my own. Is this okay?
Can my team have a team logo and can I advertise using that logo?
Our advertising has our team picture. Is that okay?
Our For Sale signs and business cards contain our team name, but are individualized for each person with their own picture, name and phone number. Is that okay?
Who approves my team name/logo?
Another industry member and I want to advertise our services jointly to save money. Does this make us a team?
No. Not unless your advertisement makes you and the other industry member appear;
- to be working together to provide real estate services,
- to be a single entity, and
- under a collective name, like team or group.
I am not part of a team. What do I need to know about co-advertising?
My For Sale sign has my brokerage name and my team name on it. Can I add a rider to the sign that has my name on it?
If I am on a team and we advertise together, may we list individual phone numbersfor each team member in the advertisement?
Co-Listings and Designated Agency
How does designated agency apply to a co-listing between two different brokerages?
If industry member #1 lists their own property with industry member #2, who works in the same brokerage, may industry member #3 in that same brokerage act as the designated agent of a prospective buyer without being an impartial transaction facilitator?
Yes. Industry member #3 could act as the designated agent of the buyer without being an impartial transaction facilitator as long as there is no sharing of the confidential information of either the buyer or the seller among industry member #3 (who represents the buyer), industry member #1 (who owns the property), and/ or industry member #2 (who represents the seller). If any confidential information has been shared, the brokerage would have to seek and obtain the written consent of the buyer and the seller to have industry members #2 and #3 continue to represent the parties as impartial transaction facilitators (i.e. transaction brokerage).
Due to the sensitive nature of this type of transaction, brokerages and their industry members should proceed with caution and ensure that the buyer is fully aware of the unique situation and the fact that the seller is an industry member with the brokerage. Industry member #1 will be required to provide the usual written disclosure of their interest in the trade to the buyer, and of their licence status, when presenting the offer.
The latter also applies where an industry member wishes to purchase a property listed by their brokerage where another industry member is the listing representative.
Industry member #1 has an expired listing re-listed by industry member #2 at the same brokerage. Are there any circumstances under which industry member #1 could be the designated agent of a buyer and industry member #2 could be the designated agent of the seller?
Other Important Questions